We crafted a warm brand identity and online store for a specialty coffee roaster, blending ritual, motion, and design to build loyalty.
(challenges)
The roaster's online store felt generic and failed to capture the sensory ritual that defined their in-store experience.
(solutions)
We designed a tactile identity and immersive e-commerce experience with subtle motion that echoed the pour-over ritual.
(results)
From roastery to doorstep, we created meaningful design to elevate the brand, deepen loyalty, and grow repeat orders.
43%
REPEAT ORDERS
Repeat subscription orders increased after the new online store experience launched.
26%
ORDER VALUE
Average order value grew as customers engaged more deeply with the brand story online.
